Episode 1: Airlines & Aggregators
BTN Sr. Transportation Editor Donna M. Airoldi goes straight to the sources for their New Distribution Capability objectives and strategies, and how they think the shifts are working, in the short term and over the long haul. You'll hear from American Airlines' Neil Geurin, Amadeus' Jay Richmond and Accelya's Tye Radcliffe in this launch episode. Air Date: June 25.
Read the Original Reporting: The Pace of Change
Episode 2: Travel Mgmt. Companies & Online Booking Tools
American Airlines' aggressive approach to NDC
adoption was a "kick in the butt" to TMCs in advancing
their own NDC strategies. Now that the stick approach is getting softer, how
are TMCs dealing with the technology challenges and content fragmentation
presented by the changing distribution landscape, and are they starting to see
the promised benefits of the technology? Amex GBT’s John Bukowski, AmTrav’s Jeff Klee, BCD’s Thane
Jackson, Encore’s Jake Jonassohn, and Spotnana’s Seth Anagnostis give BTN Executive Editor Michael B. Baker their perspectives. Air Date: June 25.
Read the Original Reporting: TMCs Face Rough Seas, but Report NDC Strides
Episode 3: The Buyer Journey
For the last section, Oracle’s Rita Visser, ZS Associates’ Suzanne
Boyan, and EAB’s Steven Mandelbaum discuss the buyer journey. Discover
who’s already rolling with NDC and who isn’t—but more importantly, why
and how. Air Date: June 25.
Read the Original Reporting: